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Examination Of Effects Of Competitive Strategies On The E-Commerce Companies

Examination Of Effects Of Competitive Strategies On The E-Commerce Companies In Terms Of Achieving Sustainable Competitive Advantage




Ansuman Mukherjee, LLM, Corporate & Commercial Law, Christ (Deemed to be University), Bengaluru

ABSTRACT

It was previously thought to be technically impossible, but the history of Supreme-commerce connects businesses and customers in an exchange market setting across all geographical, cultural, and legal barriers on an inconceivable scale. As web pages and social networks began to point people toward e-commerce, the businesses' online services were enhanced and made available to everyone via smart phones, tablets, etc. E-commerce exposes new social and environmental problems that have the potential to be very pervasive and viral, in addition to economic concerns about pricing and competition. There have been a number of studies done to look at the conversion of conventional business models into e-businesses, the effect of e-commerce enterprises on conventional company operations, or the prospects presented by technical advancements. In order to provide a lasting competitive advantage inside e-commerce enterprises, the implications of the competitive tactics will be discussed.

Keywords: E-Commerce, Competitive tactics, businesses, social

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Indian Journal of Law and Legal Research

Abbreviation: IJLLR

ISSN: 2582-8878

Website: www.ijllr.com

Accessibility: Open Access

License: Creative Commons 4.0

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​All research articles published in The Indian Journal of Law and Legal Research are fully open access. i.e. immediately freely available to read, download and share. Articles are published under the terms of a Creative Commons license which permits use, distribution and reproduction in any medium, provided the original work is properly cited.

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The opinions expressed in this publication are those of the authors. They do not purport to reflect the opinions or views of the IJLLR or its members. The designations employed in this publication and the presentation of material therein do not imply the expression of any opinion whatsoever on the part of the IJLLR.

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