G. Srividhya Iyer & Niveditha Narayanan, Sastra Deemed To Be University
ABSTRACT
The Maslow hierarchy says that esteem is a human need. The longing to be appreciated for one’s work drives humans towards excellence. Intellectual Property Rights seeks to protect the innovation which creeps out of one’s mind. Such creations are protected through various means which acts as a reward for their hard work. Unfortunately certain anti-social beings out of greed steal the idea of such hard working minds though counterfeited and pirated products. This paper would be dealing with types of piracy, scope of counterfeited and pirated products in various domains, its prevalence, factors which contribute to its spreading, impact of such practices on various domains. Secondly the paper deals with its legal aspects in India. At last the paper has been incorporated with measures to tackle such practices.
Keywords: Intellectual Property, Counterfeit, Pirated, E-commerce.
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